McRib and its impact on the US stock market

Ritholtz Wealth Management COO and “Of Dollars And Data” founder Nick Maggiulli even calculated a correlation between the S&P 500 and the availability of the McRib at McDonald’s.

“When McRib is available, the S&P 500 has an average daily return that is about 7 basis points (0.07 percent) higher than on days when it is not available.”

“To put it in perspective, when annualized, the difference would be 19 percent each year.”

Source: The Viking

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